Social Media
Every article I have written on Social Media, newest first. Written by Pierre Subeh, Forbes 30 Under 30 marketer and CEO of X Network.
8 articles
Reddit Outranks Your Brand Page. Here Is What to Do About It
Forum threads now sit above brand sites on high intent queries. You cannot beat that with a better landing page, so change the strategy.
Read article →Digital Marketing · 5 minVideo Marketing in 2025: The Formats That Drive Real Business Results
Video isn't one channel, it's half a dozen different formats with different audiences, different algorithms, and different ROI profiles. Pierre Subeh'...
Read article →Social Media · 6 minCommunity as a Marketing Channel: How to Turn Followers Into Evangelists
The highest-ROI marketing Pierre has ever seen isn't ads, SEO, or influencers, it's community. A practical blueprint for building communities that bec...
Read article →Social Media · 6 minThe Creator Economy Explained: How Brands Should Partner With Creators in 2025
The creator economy isn't just for influencers, it's a distribution model that any brand can tap into. Pierre Subeh's strategic framework for integrat...
Read article →Digital Marketing · 7 minThe Most Common Influencer Marketing Mistakes and How to Avoid Them
Pierre Subeh has managed influencer partnerships for brands like Pepsi and Starbucks. He's watched brands waste millions on the same preventable mista...
Read article →Social Media · 6 minThe Death of Organic Reach: How Social Platforms Quietly Changed the Rules
Organic reach on social media didn't die overnight. It was systematically dismantled, and the platforms had very good business reasons to do it. Pierr...
Read article →Social Media · 5 minLinkedIn Content Strategy for B2B: How to Turn Posts Into Pipeline
LinkedIn is the only social platform where the B2B sales cycle is actually embedded in the user behavior. Pierre Subeh's guide to LinkedIn content str...
Read article →Social Media · 6 min3 Ways Your Brand Can Go Viral on TikTok (Without Dancing)
TikTok's algorithm doesn't care how many followers you have, it distributes good content to the people most likely to engage with it. Pierre Subeh's f...
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